Friday File - 27 July, 2007

I am starting to get a little more regular in my posting around here. I promise. From now on, every Friday I’ll post the “Friday File” - a list of articles and blog posts from others that I found interesting, informative or just amusing.

Okay, Friday File Edition 1 begins now…

A $1.9 Million Dime Flies Across the Country. - A rather quirky story of the journey of on of the rarest coins in existence. You’d think they’d have picked a guy with a little more mettle.

Big Bang vs. Darwinian Marketing Strategies - The always insightful Dharmesh Shah on why he thinks “Darwinian” marketing is the way to launch a new business venture.

Mark Hurst at GEL talks about focusing on the customer experience, using examples of companies that rely solely on word of mouth advertising, and the strength of their product.

The human side of marketing, or, Capitalizing on your mistakes - A great example of why admitting you’re human - and doing it with a personal touch - can actually be a form of effective marketing.

Steve Pavlina, a blog I’ve been reading for quite some time gives his take on Quality and Contribution and The Abundance Mindset. Well written and though provoking as always.

How to become Assertive - Leadership Turn has a great piece on the difference between assertive, aggressive and passive behaviour.

And Finally, the Angry Aussie gives his take on Project Management. A highly entertaining and humourous read, from a highly entertaining and humourous website.

Enjoy the weekend!

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